Web design considerations for dark mode design

Dark mode is a design trend that seems to be expanding, and is a hot topic in web design right now. This has grown in popularity since the latest Android update, and changes to different social media apps including Instagram and Facebook, that allow you to change the background colour to black, instead of white, and change the text colour to white instead of black. So what are the advantages of this dark mode design? And how can you use this in web design? Well, here at Pumpkin Web Design Manchester, we are Manchester’s leading web design professionals. We work with companies in a range of industries, across Manchester and the surrounding region, including Wigan and Southport, to deliver high quality web design solutions that really get results. As a result, we have produced this guide to everything you should know about dark mode design in web design.

What are the most important web design considerations for dark mode design?

To make sure your dark mode design is fully effective, you should consider:

  • Restricting your colour scheme- When it comes to dark mode design, black (or almost black) is the always the over-riding colour, with white or light text. Restricting your use of colour to just one other, usually bright or vibrant colour can be very effective. This keeps the design simplistic and professional in style, and can help your users and potential customers focus more effectively on the content, without being distracted.
  • Increasing the size of your text- with a dark background, the text on screen can feel smaller and more compressed than it does on a white or light background. As a result, increasing the text size can be incredibly useful, so that your content can still be read and understood by your potential customers.
  • Opt for something that isn’t actually black– a very deep purple or blue can be a good option instead of actual black, or very close to black. This is because black can be very heavy on the eyes, and for any website, this can be a little overpowering. A very deep, rich colour in contrast can make a big difference to the overall effect of the website. And it can also set your website apart from the rest too.
  • Test the design in different levels of light- something you don’t need to put as much thought in for other web design colour schemes is the ambient light. But this can really effect and impact on how a dark mode design looks and feels, especially on different devices. Before settling on your layout, design style, and colour choices, make sure that you test the colour scheme on a range of devices, and in different levels of ambient lighting.
  • Logo design- your company logo may need to be redesigned or adjusted to suit the dark mode design. This can involve boxing off the logo, in a light box, or it could involve using a different or specific version of your logo. Either way, this is something to seriously consider before relaunching your website.

For more information or advice, or for high quality, professional web design solutions, get in touch with the experts today, here at Pumpkin Web Design Manchester.