Here at Pumpkin Web Design Manchester, we are Manchester’s leading web design experts. We work with companies and businesses across Manchester, and the surrounding area, including Wigan and Southport, to provide web design solutions that can help businesses grow. As a result, we have produced this guide to everything you should know about the most effective options for adding imagery features to your hotel website.
What are the most essential images for hotel websites?
When creating a website for your hotel, there are a number of key features that can have a dramatic impact on the number of bookings, and how effective your website is for meeting the requirements of your potential clients. Practical and functional features like an easy to use booking form are key, but the visual design is equally as important. Imagery is crucial for the effective visual design of your hotel website, and there are a number of way that you can use imagery to create a stunning website. The imagery features you should consider include:
- Scenery images
- Hotel room images
- Hotel feature images
Scenery imagery for hotel websites
Using scenery images for your hotel website can be a fantastic way to attract and grab attention initially. When people land on your website, they are probably looking for a break away in a new location, and images showing local scenery can capitalize on this interest and help to increase bookings and sign ups. This type of imagery could include any hotel grounds, views from windows, or simply local area scenery. It can be a good option to use this type of imagery as landing page above the fold imagery, where it can have the biggest visual impact.
Hotel room imagery for hotel websites
Another thing that your potential clients are interested in when they land on your website is the quality of the hotel rooms. Using stunning and professional imagery of your hotel rooms can be a good way to build trust with your website users and help them to take the plunge and book your hotel for their break. These images should show a realistic and genuine reflection of your hotel rooms. These can be very effective images for the hotel booking pages, as well as the pages that provide more information about the different rooms available.
Hotel feature imagery for hotel websites
Hotel feature imagery is imagery of the features that your hotel has to offer. Whether its an indoor or outdoor pool, stunning grounds and gardens, a spa or massage centre, or a top quality restaurant, these features are unique selling points of your hotel, and as such they should be feature with professional imagery. This type of imagery can be a great option for your landing page, intriguing and interesting your potential clients from the first moment they use your website.
For more information, or professional web design support, get in touch with the experts today, here at Pumpkin Web Design Manchester.