Creating three sections with split screen web design

Deciding on a website style, layout and design that really suits your company, and the persona you want to present, can be complicated. A split screen design is a popular option that can be used by brands and businesses of all sizes, in a range of industries, effectively. But recently creating three sections with split screen web design has become popular. So how can this be used effectively? And what are the important considerations for this style of web design? Well, here at Pumpkin Web Design Manchester, we build websites specifically tailored to the requirements of companies and businesses across Manchester and the North West, including Blackburn and Chorley. We provide the perfect web design solutions for clients in all areas of business and industry. As a result, we have produced this guide to everything you should know about three column split screen design.

What is split screen design?

Split screen design is a type of web design that divides the screen into separate sections. Usually, there is only one split, creating two segments. These can be 50:50 or unevenly weighted, with more content on one side than the other. Recently, a new trend has emerged that involves dividing the page into three sections, instead of two. But is this effective?

What are the considerations for creating three sections with split screen web design?

There are a number of things to take into account if you are going to divide your website screen into three sections, using a split screen design. These include:

  • Background colours– typically, a website will use three colours. One for the background, one for secondary features, and one for accents. In a traditional, two section split screen design, the first and second colours are often reversed, or used slightly differently to give definition and identity to each segment. However, with three separate sections, the issue of background colours can be more complicated. It’s important to use colours that work well together, while not creating a screen that is distracting or overwhelming.
  • Content for each section- with three different sections of content it’s important to be sure that each section is unique, and serves a definitive purpose. In practice, some websites use one column for imagery, with two columns for text content. This can also work with one column for the subtitle, in decorative typography, and images and text used separately on the other columns on screen at the time.
  • Comparisons- one of the main advantages of any split screen design is that more content can be shown on the screen at once, and this can allow website users, and potential customers or clients, to compare products or services quickly and easily. With three sections, you could use this more effectively, to define or outline three different things at once.
  • Responsive design- split screen design is not really a design scheme that can be used for mobile or website users. So if the majority of your target audience are mostly mobile users, you might want to rethink this design. This is because when designed responsively, each of the sections will stack vertically, and so they cant be viewed at the same time.

For more information or advice, or for high quality, professional web design solutions, get in touch with the experts today, here at Pumpkin Web Design Manchester.

Pumpkin Web Design Ltd is a small and highly results driven digital agency working for like minded clients in Preston, Manchester, Chorley, Southport, Blackburn, Wigan and the UK. Our services include web design, SEO, content marketing, video production, brand design and much more.