Advantages of using rounded typography in web design

Here at Pumpkin Web Design Manchester, we are Manchester’s leading web design professionals. We work with a variety of companies and businesses across Manchester, and the North West, including  those in Blackburn and Chorley, to provide high quality web design solutions. And we have produced this guide to everything you should know about the advantages of rounded typography in web design.

What are the advantages of using rounded typography in web design?

There are a number of advantages and benefits to using rounded typography or fonts in web design. These benefits include:

  • Emphasising company branding
  • Using geometry
  • Improving readability
  • Creating a unique font
  • Range of design styles

Rounded typography can match company branding

For some brands or company personas a rounded text design can be the perfect fit for the company brand style. A rounded font is generally softer, and more gentle than sharp or angular fonts. And this can help to define your website, and your company, as a friendly welcoming team.

Rounded typography can be geometric

Rounded website typography often lends itself well to creating geometric shaped letters that can suit the theme or style or style of your overall website. Above the fold, this style of web design can be a great way to grab the attention of potential customers or clients and really make a bold visual statement. However, this heavily stylised design should not be at the expense of readability for your website users. Each letter should be easily distinguished.

Rounded typography can improve readability

For paragraph text on your website, for the major part of your content, rounded letters can be a great way to improve readability. This is because each letter is easy to see and read, in comparison with typography styles that use flourishes and curls, or angular points. Improving the legibility of the text is a great way to ensure that your potential customers and clients can read your content on all screen sizes and mobile devices. This means that you will have more chance of imparting important information to your website users, including the details of your services or products, to help increase sales and sign ups.

Rounded typography can create unique fonts

Rounded typography can also be designed to be unique and original for your company. This can be a great way to set your website apart from others, and create something that can really stand out. It can also be a good way to capture the interest and create intrigue when your website first loads.

Rounded typography uses a range of design styles

Rounded typography can be designed in both thin lettering styles, or wide, bold styles. Either way, your typography can be original, thoughtful and suited to your company branding.

For more information or advice about professional web design, branding or content for your company, get in touch with the professionals today here at Pumpkin Web Design Manchester.

Pumpkin Web Design Ltd is a small and highly results driven digital agency working for like minded clients in Preston, Manchester, Chorley, Southport, Blackburn, Wigan and the UK. Our services include web design, SEO, content marketing, video production, brand design and much more.