Important considerations for size in web design

web design manchester

Here at Pumpkin Web Design Manchester, we are Manchester’s leading web design experts. And we work with companies and businesses across the North West region, including Southport and Wigan to deliver high quality, effective and practical web design solutions. As a result, we have produced this guide to everything you should know about the importance of size in web design.

How important is sizing in web design?

For any website, getting the positioning and sizing of different elements right is essential. This can allow your website to look professional and well though tout, and it can also help your website users, and potential customers and clients, find what they are looking for, quickly and easily.

You can also use size as an effective design tool to draw attention to key website features, and as an indicator of the most important content, using visual hierarchy. This involves making the most important content larger and positioned nearer the top of the page.

Sizing is also essential for responsive web design, and to ensure that your mobile users can enjoy full functionality of your website.

What are the most important considerations for size in web design?

When planning your website design, there are a number of important considerations to take into account, including the size of the:

  • the text
  • the images
  • the links


The importance of text size in web design

Text sizes across your website will vary. And that is perfectly acceptable. However, you should bear in mind:

  • the largest titles will be viewed as the most important, even if they aren’t. So make sure you pick the right size for different headers in order of importance
  • the writing needs to be legible on devices with different screen sizes, so don’t make it too small or too big
  • the spacing around the text needs to increase on a mobile device
  • For a dark background, you should make your text larger so it is easier to read

The importance of image size in web design

The images on your website need to be optimised to respond to different screen sizes, and load properly. Images that are too large won’t help present a professional website, and can also clog up the loading speed. Which creates a more negative user experience, and consequently, less sales and conversions.

The importance of link size in web design

Finally, when it comes to size, we should also talk about links. Links in text, link boxes or images, link icons, and links in the navigation bar are all critical for your website and company to succeed online. But, they need to be the right size for the screen. This is more applicable to mobile web design, where standard links can simply be too small for consumers and potential customers to click on accurately. And this becomes a frustrating and irritating experience, which results in a higher bounce rate. As a result, you should experiment with the size of your buttons, and choose the right option for all screen sizes.

For more information or advice, get in touch with the professionals today, here at Pumpkin Web Design Manchester.

Pumpkin Web Design Ltd is a small and highly results driven digital agency working for like minded clients in Preston, Manchester, Chorley, Southport, Blackburn, Wigan and the UK. Our services include web design, SEO, content marketing, video production, brand design and much more.