Web design trends and patterns are ever changing and ever evolving, and keeping up with the latest developments is a good way to make sure that your company website is still designed in a way that is relevant and interesting to your users. However, basing your web design on a trend can mean that your website will need to be updated much more regularly, otherwise it can begin to look dated. So choosing the right website trend to follow can be important. One of the latest trends involves using design styles from the 1920’s era, in a throwback to last century. But what does this involve? And what are the important considerations for using 1920’s design styles in 2020 web design? Well, here at Pumpkin Web Design Manchester, we are Manchester’s leading web design experts, and we provide high quality, effective, web design solutions for a range of local companies and businesses across Manchester, and the surrounding area. This includes Blackburn and Stockport. As a result, we have produced this guide to everything you should know about this new design trend.
How can you use 1920’s design styles in 2020 web design?
There are a number of ways that designers have been incorporating design trends from the roaring 20’s decade into their web design. These include:
- Using 1920’s themed typography
- Geometric backgrounds
- Stylized imagery
Using 1920’s themed typography
Art deco fonts and skyscraper fonts are just some of the options available to designers looking to create a website with some 1920’s design themes. As the decade that termed the phrase “graphic design” the 1920’s saw a huge growth in typography styles and experimentation. And with the rapid growth of mechanical typesetting, it’s not surprising that typography became an important design factor. The typography styles developed at this time tend to be sans-serif naturally, but often have the edge over plain fonts. For example, Gill Sans is a Sans Serif font developed by Eric Gill in the 20’s, and Futura is a another developed by Paul Renner. Both of which are still incredibly popular today. For a more attention grabbing font, you could opt for Sinclaire or anything from the The Naïve Deco Sans font group.
Triangular shapes, zig-zags and solid geometric shapes with an emphasis on line and outline are all characteristic of 1920’s design. And this can transfer to web design backgrounds easily for a strong 20’s look and feel. Choosing a dark background colour, overlaid with the geometric line shapes in a bright, contrasting colour can be a great way for your background to really create a visual impact.
Using imagery that is styled on popular 1920’s art themes can be a great way to create above the fold content that really emphasizes the vintage and retro nature of your design. Whether you opt for an art deco style header piece using geometric style, or opt for a more expressionist or surrealist piece of visual imagery, you can be sure to capture the essence of the 1920’s.
For more information about effective web design, get in touch with the experts today, here at Pumpkin Web Design Manchester.