Here at Pumpkin Web Design Manchester, we are Manchester’s leading web design experts. We provide, high quality, effective, web design solutions for local companies and businesses across Manchester, and the surrounding area, including Wigan and Southport. As a result, we have produced this guide to everything you should know about using quick checkout popups.
What are quick checkout popups?
A quick checkout popup is a popup that appears when a website user decides to add an item to the cart, usually without clicking onto the product page itself first. This user action generally means that your potential customer knows exactly what they want, and maybe they are even a repeat customer. For this reason, a quick checkout popup can speed up the purchasing process and help your website users purchase the item they are looking for quickly and easily.
What are the design considerations for quick checkout popups?
When designing popups to allow your website users to check out quickly, there are several things to consider. These include:
- The popup size- while the popup needs to allow your website users to make the purchase immediately, or to continue shopping instead, it will also need to show the basic contents of the cart, and the running total. These are all factors that can influence the next steps for the website user. However, with so much content to show, its important to design the popup to be the right size for the screen. Your potential customers need to be able to see as much of the content as possible, at once, yet the popup should not be so large that it takes up the whole screen.
- The user options- the amount of options available to the website user from the quick checkout popup box should be determined by yourself, for the best results for your company. But the most important factor that cannot be overlooked is the need to allow the potential customer to close the popup and continue browsing.
What are the advantages of effective popup design for quick checkouts?
There are a number of advantages and benefits to designing an effective popup for quick checkout options. These advantages include:
- Improving the user experience- checkout options that are clear, concise, and fast are always the best option for your website users and potential customers. The easier you make the purchasing process, the more likely you are to make sales, because the website user will find their expectations met, and they will deem your website to be professional and trustworthy.
- Reduce cart abandonment- the instant popup for a quick checkout can reduce rates of abandoned eCommerce shopping carts. This is because the popup acts as a prompt to make the sale, and allows website users to complete this instantly, without hassle.
For more information or advice, or for high quality, professional web design solutions, get in touch with the experts today, here at Pumpkin Web Design Manchester.