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Top typography predictions for 2020

Website typography is as fluid and ever evolving as any other aspect of web design. And this means that typography trends and patterns are regularly changing and developing. But there are some typography trends that are sure to be popular, and incredibly effective, throughout 2020. So what are the top typography predictions for 2020? And how can your website make use of these font styles and design choices? Well, here at Pumpkin Web Design Manchester, we are Manchester’s leading web design professionals. We work with a variety of companies across Manchester, and the North West, including  those in Blackburn and Chorley, to provide high quality web design solutions. As a result, we have produced this guide to the typography styles we think will be popular in the upcoming year.

Top typography predictions for 2020

For 2020, we predict that a range of typography styles will be used effectively, and with purpose and meaning, these include:

  • Left aligned typography- aligning the typography to the left of the page, for the above the fold content, can make a bold and dramatic statement. Especially if you are using a full image above the fold. This is because aligning the text over one side of the page will help create the feeling of space, and create an almost split screen like design, with an off centre feel. This ensures that the users eye will be drawn across the whole of the above the fold space.
  • Outline fonts- outline fonts have become increasingly popular over the past year, and 2020 looks like the perfect year for these to really shine. With an outline font, you can allow the page background, or lower design layer, to shine through the typography creating a stunning visual effect. Make sure you use all capital letters for this design style, and for dark backgrounds and colours, over-sized font can help the text be legible even on mobile devices.
  • Animated typography- choosing a simple sans-serif font, and making this slightly larger and bolder, before adding animation, can be a great way to  create a more interactive user experience. However, its important to get the animation right, so that users can still read your typography, on all screen sizes and devices. And the animation also needs to attract attention to the typography, and not distract from it. Why not consider animating the text after user interaction, to act as a micro-interaction reward? Disappearing, sliding, and dropping text can all be very effective, when used in the right way, in line with company branding.
  • Undersized above the fold typography- while oversized fonts are still popular, there is an emerging trend of web design moving back to smaller typography above the fold. while this is still larger than regular text, and clearly gives the impression of a heading, this undersized font tends to be less overwhelming and less overpowering than oversized font styles.

For more information or advice, or for high quality, professional web design solutions, get in touch with the experts today, here at Pumpkin Web Design Manchester.