Designing a website that is new, engaging and visually attractive is a challenge for any company or business, no matter the size. But designing a website that meets these requirements is key to business growth, as your website will be more likely to convert interested potential customers. This means more bookings, more sign ups, and more sales. One way to add this originality and give your website more personality and character is to use a split screen design. But for some companies, a simple 50:50 design won’t be enough to give your company the edge. But a zig-zag split could be. So what is a zig zag split, and could a zig-zag split screen transform your website? Well, here at Pumpkin Web Design Manchester, we are Manchester’s leading web design professionals. From Wigan to Southport, we work with companies across Manchester and the surrounding region to deliver high quality web design solutions that really get results. As a result, we have produced this guide to everything you should know about zig-zag split screen design.
What is a zig-zag split screen?
A zig-zag split screen is a web design option that involves dividing the screen unequally, and with an uneven line. This could be a diagonal split from the top corner, or a horizontal split, almost like a Harry Potter scar. This can be a very effective visual design tool, that can really grab the attention and pique the interest of your potential customers. And by attracting their interest, you are more likely to secure a sale or sign up.
What are the advantages?
So, could a zig-zag split screen transform your website? Well, it could bring a range of benefits, including:
- Show off your fun side: For companies and businesses that have a playful side, and want to reach a target audience that would enjoy this, a zig-zag split screen design can be a great option. It is less serious than a grid design, but still works as an effective way to organise information and content on the screen.
- Match your branding: The beauty of a zig-zag split screen is that it can be created in a number of ways, that include both subtle, and bold design features. For example, one side of your design can fade into the other, forming a subtle pattern that guides the eye. Alternatively, you could use this design to make a bold statement, really dividing your page for dramatic effect. As a result, this design can suit a range of companies with a range of brand personas.
- Eye movements: A zig-zag pattern, whether it’s bold or subtle, will automatically get the attention of your website users, who will follow the line with their eyes. This will take them through your content swiftly, and it means that they might be more likely to stop and read your content, rather than skimming past. It also means that with cleaver placement of the call to action button, you could see an increase in sales and sign ups.
For more information or advice, or for high quality, professional web design solutions, get in touch with the experts today, here at Pumpkin Web Design Manchester.