Creating a website that grabs attention and stands out is essential online. But even if you achieve this, styles and designs will change over time and it will be important to refresh or liven up your website every so often. Here at Pumpkin Web Design Manchester, we are Manchester’s leading web design experts. We work across the North West, including Blackburn and Chorley, to provide top quality, effective web design solutions. As a result, we have produced this guide to everything you should know about breathing new life into your website.
What are the effective options to liven up your web design?
If you’re scrolling through your company or business website, the experience needs to be visually interesting and exciting, if it is going to reach your website users. But if your website is a little bit dull or un-inspirational, what can you do? Well there are several steps you can take to help liven up your web design. These include:
- Changing the colour scheme
- Increasing imagery
- Changing imagery style
- Adding video content
Changing the colour scheme to liven up your website
The colour scheme is much more important than you might think as part of an effective website. Not only does this need to accurately reflect your company branding and persona, but this also needs to be visually interesting for your potential customers and clients too. The colour scheme can draw attention to certain spaces and areas while creating effective contrast and providing an effective back drop for test and imagery.
Increasing the imagery to liven up your website
Websites that are very text heavy can be boring to look at and very difficult to find interesting. However this can be greatly improved simply by adding more images to bring balance to the space. Images can help convey your message more easily so you may even be able to lose some of the words too. Breaking up chunks of text with relevant imagery or illustrations can make your website much more palatable.
Changing the imagery style to liven up your website
To transform your website you could consider switching the imagery style up. Illustrations for example can be realistic or playful and quirky. And as such, you can choose a design style that best suits your company branding and persona, and use this imagery to attract attention and make your website more visually effective.
Adding video content to liven up your website
Finally, adding video content to your website can be a great way to breathe new life into the design and the content itself. Conveying your important information through video instead of text can be a good way to reduce text based content and this is far more engaging and interesting for your potential customers and clients. This can help your company stand out a d help make your website more memorable, which can even lead to an increase in sales and sign ups.
For more information or advice, or for high quality, professional web design solutions, get in touch with the leading experts today, here at Pumpkin Web Design Manchester.