Author Archives: Pumpkin Web Design Manchester

Whatever type of company you have, and whatever type of products or services you provide, your web design will need to be as unique and interesting as your company is. From your colour scheme, to the images you choose, you can put your own mark on your web design, and reveal your company personality. Typography […]

For a website to stand out and be memorable, it needs to be unique and visually interesting, with key design features that set it apart. However, your website also needs to be easy to use, to the point of being intuitive, and also needs to have a clear flow. Balancing your original style and flair, […]

Building trust with your website users is essential if they are to buy your products or book your services. Reviews and testimonial content can provide much needed social proof regarding the quality of your products/services, or your level of customer service. But what are the effective options for adding product reviews to your website? Well, […]

Email newsletters can be a very effective way to reach your customers and clients in the long term, bringing previous customers back to your company time after time. However, if these are not well designed, they are unlikely to be read, and will instead be directed to the spam folder, wasting your time and money. […]

Web design acts as a visual representation of your company online. But this can be used for more than just showing your products or services. Instead, you should consider brand storytelling as a design feature. But how can this be achieved? Well, here at Pumpkin Web Design Manchester, we are Manchester’s leading web design professionals. […]

Navigation bars are a key design feature for any website. From hamburger menus, to slide out menus, and static bars, there are a number of ways to create navigation bars that fit with the style of your website. One of the options that is gaining popularity currently is the use of a white navigation bar […]

Choosing the right colours for your website can be an important factor in overall success online. Soothing colours are becoming increasingly popular as these can have a calming effect, and bring a whole range of advantages and benefits. But what should you consider when using these as part of your website? Well, here at Pumpkin […]

The organisation of content on your page can play a number of important roles. From ensuring that important pieces of information are read, and do not get skimmed over, to laying out content with plenty of negative space around web design elements, structure is key. Using balance in web design is a good way to […]

Website fonts are an important design choice for any company or business. The right font can help promote and reflect your branding and company persona, while also drawing attention and delivering your important message. Condensed fonts are an unusual option that can be very effective for any website. But what should you consider when using […]

The Search Engine Results Page, or SERP as it is also known, is the page that shows the list of results when a search term is entered into a search engine. Securing a high position on this page can be crucial for driving traffic to your website, and increasing brand or company recognition. But did […]