Web design trends and choices are always changing and evolving, often cycling back round in some form or another. One of these returning trends is the use of colour gradients. But instead of thinking of the psychedelic colour clashes of the past, colour gradients, or colours fading into one another, are now much more subtle. […]

Choosing a colour scheme for your web design can be a challenge. You need to consider, and include, your company branding colours when deciding on a colour scheme. And choosing three colours that will best fit with your branding can be a nightmare? So, why do so many companies opt for blue? Surely it can’t […]

From the largest corporation to small local businesses, creating a website that is visually appealing is one of the main factors of online success. But why do so many companies get it wrong? From poor colours to bland graphics, many websites are missing out on customers, because of bad design. But what are these bad […]

For any company or business looking to succeed online, a stylish and practical website is a necessity. Not only can a website be an effective way to show off your products or services, but a website can also help you grow your reach and gain more customers. But to do this, your website needs be […]

There are many important parts of any website. From the typography to the above the fold content, to the images and visual content, each piece of your web design needs to work cohesively with other aspects to provide a well rounded, effective website. The website header is no exception. So what is the website header? […]

Web design involves blending stylish visual features with practical design solutions, so that your website users can easily retrieve the information they need, and be persuaded to make a purchase, or get in touch. But how do you know what information your users need? And how can you plan to meet your users specific needs? […]

Web design might be full of stunning visuals and practical solutions, but it should also serve a purpose. For the majority of companies and businesses, the aim of the website is to increase sales or sign ups. And for your audience to want to buy your products, or use your services, you first have to […]

For any business looking to make sales online, there are specific web design features that can’t be overlooked. These features can help bring attention to your products, and also persuade users to purchase your items, which should be the main focus of any eCommerce website. But what are these key features? And how should they […]

The user experience is a massive part of your websites success online. This experience, positive or negative, is what will really help users to determine whether or not to shop with your company. And a negative experience, tends to lead negative reviews or feedback, and potential customers simply leaving your website completely, increasing your bounce […]

Web design involves bringing together a variety of features effectively. From images and text, to typography and your company branding. One of the key elements of any company branding is the logo. Whether your company is large or small, the logo can be instrumental to your web design. So how important is your logo in […]