Category Archives: web design

What is decision fatigue in web design?

woman enjoying web content

Creating a website that shows off all the key details about your company or business, while also being practical and helpful, is not always easy. Especially when you have a large volume of content to sort and categorise, and direct your potential customers to. But this is where your web design will be most crucial. […]

Designing a landing page for micro-moments

web design manchester

From finding out about a latest product, to making a purchase, finding something to do, or somewhere to go, your users have a purpose for their searching. And there’s a reason why they landed on your website. Once they do load your website, they expect to find the answers they are looking immediately. And this […]

Web design, the conversion ratio and the bounce rate

web design manchester

Building a stunning website, that also performs well, is only the first half of the battle for web design. You also need to be consistently measuring your web design performance. And this involves analyzing any data you collect, regarding user interaction. The way that users interact with and use your website, will provide some helpful […]

Animated images versus static images in web design

Whether your company sells a range of products, or provides important services, your website will need to grab attention, and encourage your website users, and your potential customers, to make a purchase, or sign up for a consultation or appointment. This is no easy feat, and involves a range of well designed website features working […]

User friendly interactive web design

Social Media Manchester

Succeeding online is no easy feat. From creating a stunning, responsive website, optimizing for search results, and creating great, shareable content for social media, it is a never-ending task. And once you have the traffic landing on your page, keeping your site visitors can be even more challenging. That’s why good web design is essential. […]

How important is visual hierarchy in web design?

web design manchester

Effective web design is all about balancing imagery and written content, with colour, shape and style. And to do this, you will need to develop and define a layout that works for you and your potential customers. From grid layouts to one page scrolling websites, there are a variety of layout choices. But whichever layout […]

Key features for any “about us” page

laughing at social media

When designing any new website for your business or company, it’s important to consider the value and role of each individual page. While the landing page might be the number one priority in a lot of cases, this doesn’t mean that the other website pages should be neglected or forgotten. The “about us” page for […]

Design an effective services page

Pumpkin Web Design Manchester

For many small to medium sized business, selling products online is not something they need to consider. Instead, some SMBs are focused on selling services instead. From plumbing, heating and construction services, to the hair, beauty and fashion industries, service providers are essential. But whether you are an old favourite or a new starter, you […]

Advantages of related product sections for eCommerce websites

web design manchester

If your website sells products directly, you have an eCommerce website. And apart from a stunning landing page, a user friendly checkout process, and a well designed product page complete with customer reviews, you should also design and include a related products feature too. But what are the advantages of related product sections for eCommerce […]