Do’s and don’ts of web design

Constantly evolving, web design is one area where it pays to stay up to date with the latest developments and make sure your website catches the attention and interest of your potential customers. Here at Pumpkin Web Design, we work hard to stay on course with recent developments in web design and according to our clients, it really pays off. So here are our current do’s and don’ts for good web design.

DO research- check out what your competitors are doing and how they are using software to create stunning web pages.

DON’T forget to plan- mapping out how to make use of the space, how to link content, and how to establish those interactive moments consumers crave, is fundamental to a great website.

DO research – are you using the most up to date software including photo and video editing, vector graphic creation and, if your a fan of it, Dreamweaver or similar web building software? If not, you need to see what is out there for you to utilise, otherwise emerging features and new styles won’t be supported.

DON’T use offensive colours or hard to read fonts otherwise you risk losing potential customers who don’t want to struggle with understanding your web content or simply looking at your web page.

DO research- want to use a specific font or need a stock image renewal? There are free available software and sources out there for you to use, as long as you put in the research time.

DON’T forget interactivity and low key animations, at the moment and for the time being, it is what your viewers expect.

DO research SEO strategy to make sure that everything you are developing will not only comply with, but be easy for, Google to trawl through and find the relevant information relating to your website.

DON’T copy and paste content. One of the latest aspects of Google’s SEO algorithms is to take into consideration the quality and uniqueness of the content to judge and rank websites.

As you can tell, here at Pumpkin Web Design we value research and believe that researching is key to not only a successful website, but also to your business as a whole. For a friendly and professional approach to building your website, or marketing your company online, contact us today.

Pumpkin Web Design Ltd is a small and highly results driven digital agency working for like minded clients in Preston, Manchester, Chorley, Southport, Blackburn, Burnley, Morecambe, Wigan and the UK. Our services include web design, SEO, content marketing, video production, brand design and much more.