While smaller website logos have been popular over recent years, a new trend is emerging in web design. This new trend focuses on bigger, bolder branding. As part of this, increasing the size of the website logo has become a popular design option. But how can a larger logo be used effectively as part of […]

Hero content is one of the most important areas for any website as this is what your potential customers and clients will see as soon as your website loads. We all know how important first impressions are, and in web design, this is no different. Using typography here to grab attention and make a visual […]

E-commerce websites are those that focus on selling online, and they may not have real world store front at all. As such, the website itself needs to be able to inspire website users to want to make a purchase, using imagery and language. But when the products you sell are at aimed at the higher end […]

Call to Action (CTA) buttons are one of the most important features of any website. These are the buttons that will direct your potential customers or clients to the next stage of the purchasing or signing up process, with just one click. Not only can this improve the user experience, speeding up the process, but […]

Website imagery can be crucial for developing the right sense of brand identity, character, and visual effect. Professional and original imagery is the most important aspect, especially for above the fold content and product or service imagery. However stock images can also be used effectively, when used in the right places, for the right purposes. So […]

Making sure that the written content on your website is easy to read is essential for long term success online, and this should be a primary consideration for all companies and businesses. As part of this, the letter and word spacing is crucial. But what are the advantages of correct typography spacing in web design?Well, here […]

As Manchester’s leading web design professionals, here at Pumpkin Web Design Manchester, we work with companies across Manchester and the surrounding region, including Wigan and Southport, to deliver high quality web design solutions that really get results.  As part of this, we recognise the important role of web design for boosting sales and improving profits by […]

Developing a unique brand persona is often a key aim for many companies, as this can bring a number of benefits, including increasing brand recognition and building trust. But creating a brand persona can be more difficult than you might think, as it takes a cohesive approach across all elements of your online content to […]

We work with companies and businesses across Manchester, and the surrounding area, including Wigan and Southport, here at Pumpkin Web Design Manchester, designing and creating stunning website solutions. Designing the perfect navigation menu is one of the most important considerations for any website, and a slimline vertical option can be an unusual and effective choice. […]

Website design involves practical elements like navigation and call to action buttons, as well as visual elements like imagery. There are also some elements that straddle both aspects, like typography. Combining the visual and practical aspects of any website is the key to success online, and can bring a range of advantages and benefits. But […]