Search engine Optimisation (SEO) is an essential tool for any company or business looking to succeed online. And while following the broad strokes of SEO good practical can be useful, there are some small nuances that can make a big difference. One example of this is the use of bolded text. So how can bolded […]
Website content needs to attract attention while also delivering your message clearly and effectively. Imagery can be key for supporting both of these aims, for general website content as well as for digital marketing content too. But what are the benefits of using the right imagery? And what are the important considerations? Well, here at Pumpkin […]
For any business to succeed online, large or small, Search Engine Optimization, or SEO, is crucial. This can help your website be more visible on the Search Engine Results Page, or SERP, and also drive more traffic to your website. But personalized search an be an overlooked part of your SEO endeavours, and it can be […]
While your website might be a great advertisement for your company, and a useful space to sell your products or services online, this is only useful if potential customers or clients visit it. To achieve this, an effective SEO strategy is crucial. As part of this SEO strategy, any business should consider Google Maps. But […]
For any small to medium sized business (SMBs) succeeding online can be an important goal. Search Engine Optimisation, SEO, is crucial for securing this success. But what is SEO? And how can you avoid the common mistakes that SMBs frequently make when it comes to SEO? Well, here at Pumpkin Web Design, we are Preston’s […]
Keeping up to date with changes and developments online, especially in relation to search engine algorithms, can feel exhausting. But there are a number of advantages to this, and it can be very beneficial for your business if you are to stay on top. Googles quality raters guidelines are a part of this. But what […]
Effective blogging for SMBs can bring a number of benefits and advantages to not just the website, but the company and brand altogether. However, getting this right can be more complicated than you might think. So, how can you be sure that your blog will drive traffic, and ultimately increase sales or bookings? Well, here […]
Creating great content is a key goal for many businesses and companies across a range of industry sectors. But when creating this content, what is more important, quality or quantity? And what type of role do each of these play in your content marketing? Well, here at Pumpkin Web Design, we are Preston’s leading web […]
We provide valuable web design, SEO, and content marketing solutions, here at Pumpkin Web Design. And as Preston’s leading web design and web marketing professionals, we work with a range of clients, across the North West, including Southport and Wigan, to deliver top quality website and web marking solutions. As such, we understand the importance of content marketing, […]
Social media is an important part of the online portfolio for any company or business. But social media isn’t just a platform to share content too, it is also a place to build community and start conversations. In addition to this, you can also use social media to help generate content ideas that can help […]