For any small to medium sized businesses (SMB’s) link building strategies can be the key to success and growth online. In fact, positive and effective link building strategies can help your website reach potential customers in a wider field, as well as having a positive impact on your search engine optimization (SEO). But over time, […]
While your company may have a professional and high quality website, without an active social media presence, and high quality digital marketing, you might not attract the traffic you were aiming for. And this can lead to lower sales, and lower profits. Social media marketing can be a great way to help boost of the […]
When it comes to mobile web design, responsive design is a key consideration. This is a particular style of web design that allows the website itself to respond to the changes and stipulations of device screen size and resolution. And this results in a great user experience for any potential client or customer. But responsive […]
Google is the undisputed number one search engine in the world. And this is because it focuses on placing the best possible results in front of the searcher, using ranking factors of relevance, originality and quality of content, to organise website results into hierarchical order. So for companies and businesses, trying to secure the top […]
When it comes to content and digital marketing, keywords are thought to be essential. From blog posts and articles, to website pages and even video content, keywords can be used to enhance all aspect of your website, and Search Engine Optimization (SEO). But with such big changes for the digital marketing world, from Google updates, […]
One of the biggest ways that marketing on Facebook has changed, over the past year, is the building of brand related communities. From Facebook groups to Whats App messaging groups, social media marketing is becoming more community based than ever before. But why is this? And what are the potential advantages of using Facebook groups […]
For most companies, producing great web content, on a regular basis, is an important part of the SEO strategy, and brand marketing. But while creating a wealth of information and content is a good way to build your industry authority, it’s essential to audit this content over time. So what is a content audit, and […]
For any business or company looking to make a real impact online this year, creating content is one of the most important things to take into account. Alongside of course high quality SEO strategies on and off page, as well as social media marketing. As part of this, attention grabbing headlines can be a crucial […]
When it comes to SEO practices, we are the experts here at Pumpkin Web Design. From creating stunning, and fully optimised websites, to providing ongoing SEO and content marketing support, we provide a wide range of SEO services across Preston and the North West, from Southport to Wigan, and even Manchester. As a result, we are always up to date […]
With the festive season already in full swing, the chances are, your seasonal content has already launched. This can be a great way to promote deals, offers, products and services over the festive period, and increase your revenue. But do you know what the most common seasonal content marketing mistakes are? And are you sure […]